Bens Bugs — Don’t ask - taste it!
Meat production is one of the main cause of global warming due to increased CO2 emissions, as well as water and land usage. If you care about the planet but going vegetarian is too difficult, it’s time to try BensBugs – a large variety of food products created from insects! The animated advert we created, consists of colors associated with food industry in the 50’s, but most importantly – a pinch of humor! This way we issued a film that can easily convince a lot of people to try something new.